Social Media

Facebook in Asia

Facebook in Asia : India Leads, Japan Continues to Surge Facebook has over 850 million users worldwide. Out of that, a total of 194 million users are from Asia at the end of March 2012. Most of these users from the Southeast Asia region – 97 million or 54% of the total Facebook users in

Demystifying social media – McKinsey Quarterly – Marketing & Sales – Digital Marketing

Demystifying social media As the marketing power of social media grows, it no longer makes sense to treat it as an experiment. Here’s how senior leaders can harness social media to shape consumer decision making in predictable ways. So how do we go about demystifying social media. Four primary functions to demystify social media —to monitor,

The Evolution of Privacy on Facebook

Facebook is a great service. I have a profile, and so does nearly everyone I know under the age of 60. However, Facebook hasnt always managed its users data well. In the beginning, it restricted the visibility of a users personal information to just their friends and their “network” college or school. Over the past

Social-Media Decoder

New technology deciphers— and empowers—the millions who talk back to their televisions through the Web. Of the approximately 300 million public comments made online worldwide every day—about two-thirds of them on Twitter—some 10 million, on average, are related to television (though daily numbers vary quite widely). via Video – Technology Review.

LinkedIn Follow Button For Companies website

As you may remember, professional social network LinkedIn added a follow button for companies, which allowed users to follow a company on the network, and receive real-time alerts from its profile in their news and activity stream. LinkedIn is taking this a step further today with the launch of an embeddable button that companies can