Technology News

E-commerce Performance

Data Monday: E-commerce Performance

May 21, 2012

by Luke Wroblewski

Speed matters online. Study after study has shown that even 100 millisecond delays in load times negatively impact user experience and conversions. So it’s no wonder that e-commerce experiences are particularly susceptible to performance as these recent bits of data illustrate.

The average Internet connection speed around the world was 2.3 Mbps by the end of 2011. That’s down about 14% from the previous quarter. (source)

If a page load takes more than two seconds, 40% are likely to abandon that site. (source)

The average impact of a one-second delay means a 7% reduction in conversions. For the $100,000 per day ecommerce site, a one-second delay means $2.5 million in lost revenues in a year. (source)

Sales at Amazon increase by 1% for every 100 milliseconds it shaves off download times. (source)

When Shopzilla decreased load time by 4 sec, they saw a 25% increase in page views, and conversion rates went up 7-12%. (source)

Google Checkout’s mean payment processing time was .26 seconds in a recent study. This makes it the fastest payment gateway online. (source)

Paypal, the most popular payment gateway, had a mean transaction time of 1.46 seconds. (source)

via LukeW | Data Monday: E-commerce Performance.

Technology News

Future of Money in mobile age

As adoption of advanced mobile devices such as smartphones has exploded in recent years, consumers have grown increasingly comfortable using their phones to transfer money, purchase goods, and engage in other types of financial transactions.

Recent Pew Internet surveys find that one in ten Americans have used their cell phone to make a charitable contribution by text message, that more than one-third of smartphone owners have used their phones to do online banking services like paying bills or checking a balance, and that 46% of apps users have purchased an app using a mobile device.

Research from comScore has found that 38% of smartphone owners have used their cell phone to make a purchase of some kind, with digital goods (such as music, e-books or movies), clothing and accessories, tickets and daily deals leading the way as the most popular mobile retail categories.3

Similarly, a March 2012 Federal Reserve report found that 21% of mobile phone owners had used mobile banking services in the past year and that another 11% of mobile owners plan to use such services in the next 12 months.4 Using one’s phone to check account balances and recent transactions ranked as the most commonly-used service (90% of mobile banking users engage in this activity), followed by transferring funds between accounts (42% of mobile banking users). The study also found that some 12% of mobile phone owners have made payments—such as paying bills online or transferring money directly to another person’s account—via their phones.

via Introduction and overview of responses | Pew Internet & American Life Project.

SEO Technology News

How Is Search Engines Perform In 2012

How is Search Engines Perform In 2012

  • 91% of search engine users say they always or most of the time find the information they are seeking when they use search engines.
  • 73% of search engine users say that most or all the information they find as they use search engines is accurate and trustworthy
  • 66% of search engine users say search engines are a fair and unbiased source of information
  • 55% of search engine users say that, in their experience, the quality of search results is getting better over time, while just 4% say it has gotten worse
  • 52% of search engine users say search engine results have gotten more relevant and useful over time, while just 7% report that results have gotten less relevant

These findings are a backdrop for the ongoing policy debates about privacy, collection of personal information online, and the enthusiasm for targeted search and targeted advertising among companies. They also arise as Google implements a new privacy policy in which information about users’ online behavior when they are signed into Google’s programs can be collected and combined into a cohesive user profile. This includes material from Google’s search engine, the Google+ social networking site, You Tube video-sharing site, and G mail.

Most internet users say they do not know how to limit the information that is collected about them by a website

Overall, search users are confident in their abilities

Most search users say they are confident in their own search abilities, and find what they are looking for most of the time.  More than half of search users (56%) say they are very confident in their search abilities, while only 6% say they are not too or not all confident.  And the vast majority of search users report being able to find what they are looking for always (29%) or most of the time (62%).

Positive search experiences are more common than negative experiences

Asked about different experiences they have had using search engines, more users report positive experiences than negative. They said in their use of search engines they had:

  • learned something new or important that really helped them or increased their knowledge (86% of search users have had this experience)
  • found a really obscure fact or piece of information they thought they would not be able to find (50%)
  • gotten conflicting information in search results and not been able to figure out what is correct (41%)
  • gotten so much information in a set of results that you feel overwhelmed (38%)
  • found that critical information is missing from search results (34%)

Google continues to be the most popular search engine, by a wide margin

Google continues to dominate the list of most used search engines.  Asked which search engine they use most often, 83% of search users say Google.  The next most cited search engine is Yahoo, mentioned by just 6% of search users.  When we last asked this question in 2004, the gap between Google and Yahoo was much narrower, with 47% of search users saying Google was their engine of choice and 26% citing Yahoo.

Search engines perform in 2012-Nemage

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Technology News

Cliplets-Take Pictures out of Video

Cliplets-Take Pictures out of Video
What Are Cliplets ?A still photograph is a limited format for capturing a moment in time. Video is the traditional method for recording durations of time, but the subjective “moment” that one desires to capture is often lost in the chaos of shaky camerawork, irrelevant background clutter, and noise that dominates most casually recorded video clips.

Cliplets - Take Pictures out of Video
Cliplets – Take Pictures out of Video

 Cliplets-Take Pictures out of Video


Microsoft Research Cliplets is an interactive app that uses semi-automated methods to give users the power to create “Cliplets” — a type of imagery that sits between stills and video from handheld videos. The app provides a creative lens one can use to focus on important aspects of a moment by mixing static and dynamic elements from a video clip.

via Microsoft Research Cliplets.

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Who is using Google plus?

Who’s Using Google +?

Who is using Google plus
Who is using Google plus


Who is using Google plus?

Flowtown – Social Media Marketing Application

Technology News

Hyperconnected lives – Whats to do with you?

Hyperconnected lives

In a survey about the future of the internet, technology experts and stakeholders were fairly evenly split as to whether the younger generation’s always-on connection to people and information will turn out to be a net positive or a net negative by 2020. They said many of the young people growing up hyperconnected to each other and the mobile Web and counting on the internet as their external brain will be nimble, quick-acting multitaskers who will do well in key respects.

via Overview of responses | Pew Internet & American Life Project.

Technology News

BBC News – BYOD: Bring your own device could spell end for work PC

BYOD: Bring your own device could spell end for work PC

By Fiona Graham

Technology of business reporter, BBC News

Out with the old: You may find yourself using your own device – laptop, tablet and/or smartphone – for work whether you like it or not

Do you dream of a world where you have your choice of laptop, smartphone or tablet at work; all of which connect seamlessly one to another, and are constantly updated?

via BBC News – BYOD: Bring your own device could spell end for work PC.